🐾 What “Dog the Bounty Hunter” Can Teach Your Brand About Reputation Management
When most people think of reputation management, they picture PR firms, press releases, or brand crises. But there’s one wild card who’s quietly mastered the game: Duane “Dog” Chapman, better known as Dog the Bounty Hunter. From reality TV fame to public controversies and social…
📺 When a Star Goes Silent: What Malcolm-Jamal Warner’s Passing Teaches Us About Website Death
How to Revive Dead Website Traffic with 5 Simple Fixes Remember when a beloved TV character just vanished without a goodbye? No finale, no closure—just gone? That’s how most websites die today. One month they’re ranking on Google and converting customers. The next? Digital tumbleweeds.…
“Deodorant Recalled? Here’s How to Stop Bad Reviews from Flooding Your Site”
When a deodorant is recalled, it’s more than a product issue—it’s a reputation crisis. One recent case involved A.P. Deauville recalling over 67,000 cases of Power Stick deodorant due to manufacturing deviations flagged by the FDA (Houston Chronicle). In today’s digital age, negative reviews and viral…
Reputation Management Healthcare Providers Need to Protect Their Practice
Reputation management healthcare providers rely on isn’t just a marketing tool—it’s a patient safety net. In medicine, trust isn’t just earned in the exam room anymore—it’s Googled. I work with professionals across many fields, but none face higher standards of public trust than doctors and…
Web Design Tactics Learned from the Grand Canyon Fire
In June 2025, a wildfire broke out near the Grand Canyon, scorching thousands of acres and threatening surrounding communities. Investigators later confirmed what many suspected: the fire was human-caused. An unattended campfire, left smoldering, triggered a disaster that spread faster than anyone expected. So what…
How to Lead Reputation Crisis Communication
Reputation crisis communication strategy isn’t optional—it’s survival. I’ve spent years helping brands navigate firestorms, and here’s what I’ve learned: transparency isn’t just a nice-to-have. It’s your strongest strategy. Your lifeline. In today’s fast-moving digital world, staying silent or vague during a crisis will destroy trust…
Negative and Low Reviews: Proven Tactics to Turn Them Around
Negative and low reviews can quietly damage your business long before you realize it. On Google, where first impressions are everything, even a few bad ratings can drive potential customers away. I’ve spent years helping businesses—including my own—master reputation management and turn tough feedback into…
Reputation Crisis Brand Management That Works: My Real-World Survival Story
Reputation crisis management isn’t theory—it’s survival. I learned this the hard way when a single online incident spiraled into a full-blown brand crisis. But before we dive into my real-world experience, let’s clarify what truly counts as a reputation crisis. We’re not talking about a…
