“Deodorant Recalled? Here’s How to Stop Bad Reviews from Flooding Your Site”
When a deodorant is recalled, it’s more than a product issue—it’s a reputation crisis. One recent case involved A.P. Deauville recalling over 67,000 cases of Power Stick deodorant due to manufacturing deviations flagged by the FDA (Houston Chronicle). In today’s digital age, negative reviews and viral…
Best PR Crisis Reputation Management In Action
I’ve been in this game long enough to know that PR crisis reputation management isn’t about spinning a story—it’s about visibility, speed, and trust. Crisis PR today isn’t handled over the phone with a journalist; it’s handled online, in real time. Your audience doesn’t wait…
Social Media Brand Crisis Management Made Simple
Social Media Brand Crisis Management Starts Here Social media brand crisis management isn’t optional—it’s survival. A great logo, a solid product, even glowing reviews won’t save you when backlash hits your feed. I’ve watched both startups and major brands get torn apart online—sometimes within hours.…








